Therapy Leads Book a fit call
Google and Meta ads for therapy practices

You do the therapy.We'll fill the calendar.

I build the ads, pages and tracking that filled my own practice, inside your accounts. Live in 21 days. $2,997 one time, and it's yours.

Client story: Anthony Peay, LPC

That's my client, Anthony Peay, LPC, of Pursuing Joy in San Antonio, on his first 3 weeks after launch. Results vary by market, specialty and ad spend.

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  • 57 inquiries at $14 each in his first 3 weeks
  • Live in 21 days or your fee back
  • Built by a practice owner

Book your free fit call.

30 minutes on Zoom, with a free market audit for your area.

Free. Nothing to prepare.

Sound familiar?

  • You pay for a bunch of directories and get very few leads from them.
  • Your caseload is inconsistent and unreliable month to month.
  • You have clinicians on your team with open hours and no one to fill them. It's stressful.
  • You've talked to marketing firms, but none of them have proven it on a therapy practice or run one themselves.

The clients are out there. They just aren't finding you. That's the part I fix.

“I tried Google ads, which only got me scam calls. Then I tried Yelp ads, and that also got me scam calls. That's all my money got me.”
Linh Blackney, Growing Sideways Counseling, before we worked together

Anthony's first 3 weeks.

Pursuing Joy, San Antonio. Launched September 15, 2026. From his own Meta and Google accounts, September 15 to October 5.

Anthony Peay
Anthony Peay, M.A., LPCPursuing Joy · San Antonio, TX
57new inquiries
$792total ad spend
$14per inquiry
60%became clients

Anthony's results are his own and not a promise of what your practice will see.

See what we'd build for you

Every market is different. I'll show you yours on the call.

What clients are saying.

Spencer Posey

Abide Counseling Collective · Westlake Village, CA

“I had tried paid ads in the past and could never figure it out on my own. The clients we're working with now are the exact type of clients we wanted to find our practice.”
6new clients in the first two weeks
15 to 20inquiries in two weeks
<12 hrsfrom launch to first inquiry

Spencer's results are his own and not a promise of what your practice will see.

Linh Blackney

Growing Sideways Counseling · Orange County, CA

“I was worried that this would be a waste of money. After the first meeting I said, okay, I think this guy actually knows what he's talking about.”
28inquiries in the first 9 days
$500profit after the fee and ad spend, in under a month
~15clients per associate, up from 1 or 2

Linh's results are her own and not a promise of what your practice will see.

Emily Andersen, LMFT

PsychED Recovery · San Diego, CA

“I'm not an easy person to convince. If he converted me, he can help me convert clients. And I've seen it.”
1 a dayinquiries coming in, sometimes two
<21days from signing to launch
Full feepaid by her new cash-pay clients

Emily's results are her own and not a promise of what your practice will see.

You don't have to become an influencer.

No TikTok dances. No talking head videos. No chasing followers.

  • No content calendar
  • No videos to film
  • No posting every day

This is Meta and Google ads, done for you. It's built to bring in paid leads, and you'll usually see free ones come in along the way too.

How it works

1

I look at your market first

Where you practice, who you help, and how many clinicians you want to fill. I make sure it's a good fit before anything gets built.

2

I build your lead machine inside your accounts

Google ads for people searching tonight. Meta ads for people who don't know you yet. A page for each specialty, and tracking on all of it. Everything is in your name.

3

I launch it and stay with you for 30 days

I'm in your accounts every week as the data comes in, making sure it's producing. Once it's working, I hand it off to you.

Brett Nikula, LMFT, in his office

A note from Brett.

I'm a licensed marriage and family therapist, and I run a group practice of 30-plus providers in Minnesota. I filled it with Google and Meta ads, twice. First as a solo cash-pay practice starting from zero, and again as a group insurance-based practice. So it works whether you're cash pay or insurance.

With a lead machine, you hire and then fill, instead of juggling a waiting list and then hiring. It's the best way I know to hire and grow.

If you're a great therapist, on your own or with a team, and you don't want to have to earn another degree in marketing, I can help.

BrettBrett Nikula, LMFT · Founder, Therapy Leads · Owner, Solace Counseling Associates

One flat fee.

You pay once and it's yours. At typical session rates, two new clients cover it.

One price, solo or group

The Therapy Leads Machine

$2,997 one time

Live in 21 days or your setup fee back.

Ad spend is separate and goes straight from your card to Google and Meta. I never touch it and never take a percentage.

  • Google search ads, built and launched
  • Meta campaigns, built and launched
  • A landing page for each of your specialties
  • Tracking on every call and form, with no health information sent to Google or Meta
  • Me in your accounts every week for 30 days after launch
  • A hand off call where I show you how it all works
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Questions we get a lot.

What's the contract?

A one-page agreement. It says what I build, what it costs, and that it's yours. $2,997 one time, no term, no monthly bill. After 30 days you can run it yourself, hand it to someone else, or have me keep running it month to month. Either way the accounts, pages and tracking stay with you.

How is this different from an agency or a directory?

The price is on this page. There's no retainer and no six-month contract. Everything is built in your name, so nothing leaves with me. I run Google and Meta, not just Google. And I've grown a practice with this, which most marketers haven't. As Linh put it, a regular ad agency knows marketing, but they don't know our marketing.

Isn't paying for leads a fee-splitting problem?

Paying per referral would be, and APA, ACA, NASW and AAMFT codes prohibit it. You pay one flat fee for advertising services, the same way you pay your office lease. Never per lead, per client, or per session.

We're mostly insurance. Or mostly cash. Does this still work?

Yes. The build is shaped around your practice, so the people reaching out can actually work with you: your specialties, your area, your fee or your panels. We filter for that before the click.

What happens on the fit call?

30 minutes on Zoom. I ask where you practice, who you help, and how many clinicians you want full. Then I walk you through a free market audit for your area and what I'd build. Nothing to prepare.

How fast will I see results?

Live within 21 days or your setup fee back. Anthony's phone started ringing about 36 hours after his went live. Results depend on your market, your ad budget and how fast you answer the phone.

Is there anything I have to do?

Answer the phone. The ads send people who are ready to book, and somebody needs to get back to them the same day. The practices that answer fast are the ones that fill up.

How do you handle client data?

I never hold it. Everything is built in your accounts, so every inquiry goes straight to you. The forms only ask for enough to call someone back. No diagnoses, no clinical details, and no health information goes to Google or Meta.

Why is your price on the website when nobody else's is?

Because I'd want to know before I got on a call. Nothing to hide. It's $2,997, and two new clients cover it.

Book your free fit call.

30 minutes on Zoom. You'll get a free market audit for your area: how many people search for therapy near you, what a click costs, and who shows up ahead of you.

Free. Nothing to prepare.

Book a free fit call